GET THE AI ADVANTAGE
AI (artificial intelligence) platforms and machine learning have never been more accessible for marketers but what can they really do for your brand? Learn what the technology can do today—and what’s next for marketers.
- 6 hours
- Live Online or In-Person
Workshop Overview:
There’s no dodging it – AI is here to stay. Our workshop is tailored specifically for marketers, focusing on practical AI tools without any techy jargon or fluff. It’s designed to fit the busy schedules of marketing professionals, ensuring you get up-to-date with AI quickly and efficiently.
Stay ahead of the competition by gaining insights and tools customised to your strategic needs. Our interactive sessions provide hands-on learning, allowing you to ask questions and get real-time answers relevant to your business.
Learn from industry leaders with over 25 years of experience in AI and Marketing.
Learning Outcomes
Take a deep-dive through machine learning and artificial intelligence and how it can be applied to optimise customer experiences and campaign performance.
- Explore how to make your marketing more intelligent with AI & ML
- Identify key opportunities for deploying AI in your day-to-day marketing activities
- Steps to implementing your AI strategy and framework
What YOu'LL Learn
Get your whole team on the same page to increase productivity, accelerate growth, and stay compliant.
- Business Value: Build future read marketing skills and teams.
- Drive Immediate Impact: Walk away with AI tools you can apply today to dial up your productivity and effectiveness
- AI Roadmap: Identify and prioritise scalable marketing use cases driving the best returns
- Confidence: Make informed decisions so you can plan for safe, compliant AI growth
YOUR LEARNING, YOUR WAY
Our training packages are tailored specifically to meet your needs, your team, and your goals. We believe in a personalized approach, ensuring that every aspect of our training aligns with your unique objectives and challenges
What We Cover
Our training packages are tailored specifically to meet your needs, your team, and your goals. We believe in a personalized approach, ensuring that every aspect of our training aligns with your unique objectives and challenges
- Unlocking Business Value: Discover powerful AI use cases for your marketing team.
- How AI is Shaping The Future of Marketing: Dive into the 4Ps of AI —personalisation, predictive analytics, productivity, and profits
- What Even is AI: A jargon-free guide to NLP, Machine Learning, Computer Vision, and Gen AI.
- Design Your AI strategy Master you data and martech for scalable AI growth.
- Actionable strategies: Incorporating AI into your marketing workflows for improved productivity and performance.
- Hands-On Learning: Dive into the tech and test drive AI use cases to enhance your strategies and processes.
- Customer Engagement: Time-saving AI tools for research, insights, and data analysis to enhance customer experiences.
- AI-Assisted Content Strategy: Tools to kick-start relevant, engaging content, fill gaps in your strategy, and boost conversion rates.
- Creative AI in Action: Explore the latest AI efficiencies in engaging image generation, copywriting, and video editing.
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FAQ's
We’re based in Melbourne, Australia and deliver virtually or in-person all over the world.
Absolutely 100% yes! Since 2016, we’ve delivered training to over 10,500 marketers and leaders in over 20 countries both in-person and online.
Our training is designed to fit today’s hybrid workforce and new working patterns – all our programs can be delivered live online, in-person or a hybrid blend-of-both.
We’ve been designing and delivering live online learning experiences since 2016 and are experts at bringing together multiple teams across different territories and timezones.
Whether it’s in-person or online we have the tools, tech, tactics and delivery style to make them highly engaging and energising.
Our courses have been carefully designed to provide an up-to-date and practical educational experience to ensure that our students are primed to succeed upon graduation. Our comprehensive course materials have been developed in collaboration with leading industry experts.